The Bridge Centre in London asked us to make a series of films about One by One IVF. This is an innovative, new approach to assisted reproduction that involves freezing all embryos in an IVF cycle and transferring after thawing ‘one by one’ in later non-stimulated cycles. This maximises cumulative live birth rates per IVF attempt while minimising multiple pregnancies, which increases the health risks for both mother and baby. We filmed with Dr Alan Handyside, Professor Michael Summers, clients and lab staff and made one main film about the process and 3 stand alone films. Voice over artist Louise Barrett came and recorded with us and we also made 5 short films for social media and had privileged access to one of the UK’s top clinics and their cutting edge techniques.

Shot over 2 days, edited in 6 days.